Main Street Beatrice Holiday Events Planned

BEATRICE – Coming off the organization’s largest fundraising event of the year, Main Street Beatrice is undertaking a drive for tax deductible contributions as the end of the year draws closer.

Recently, the downtown business-promoting organization held their “Magic of Main Street” event, at the Beatrice Municipal Auditorium.

:08                  “last few years”

Main Street Executive Director Michael Sothan says the current drive for donations that’s gone out in the mail is a chance for the organization to highlight successes of the past year.  The drive seeks partnership contributions from individual $25 donations, up to $1,000 or more, in the Main Street Builder category.

:11                  “in the upcoming year”

This year, the organization worked with the City of Beatrice to utilize a state block grant that is helping to finance building façade improvements at downtown businesses.   About a dozen projects have been approved by city elected leaders.

:27                  “through the summer”

Projects require business owners to match at least 25% of the project cost.   Under the grant program, work must be completed by November of 2018. One of the most visible construction projects so far, is the renovation of an old building located at 3rd and Court Streets.

With the Christmas holiday coming up, Main Street is holding some seasonal events.

:22                  “the season”

Santa Claus pays a visit to downtown Beatrice this Saturday, from 1 to 3 p.m., when there are horse-drawn trolley rides, starting from Brown’s Shoe Fit.  Saturday is the annual Holiday Lighted Parade, starting at 5:30 p.m.  The parade travels on 5th Street from Perkins to High Street.  There’ll be photos with Santa in Charles Park, after the parade.

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